var berling = {
  src: 'flash/berling.swf'
};

sIFR.activate(berling);

sIFR.replace(berling, {
  selector: 'h3', wmode:'transparent', css: '.sIFR-root {color: #B4005E; text-transform: uppercase; font-weight:bold; font-size: 14px; letter-spacing: 1;}' 
});